BP Library
Brand strategy & copywriting templates, tips, & resources to grow your business.
No accountant necessary.
Business
Tracking your money and metrics doesn’t have to be complicated. Get a high-level snapshot of your numbers, what’s working, and what’s not.
Like buttah’.
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Appease the Google gods.
Chat GPT can’t *even*…
Sound uniquely, you.
You’ve got mail!
Copwriting just got easier.
It’s brain science.
Copywriting
A step-by-step copywriting roadmap that will take you from strategy to execution in the right order.
Copywriting
Write your website’s homepage with header to footer copy and design breakdowns. Google doc and visual outline included!
Copywriting
Appear on page one of Google with best practices and essential SEO tools that will help you get found while still sounding human.
Copywriting
Determine your brand personality with seven easy exercises you can complete under 10 minutes.
Copywriting
Chart your desired brand voice and figure out how it comes through your content, IRL.
Brand Strategy
I’ll slide into your inbox each morning with a 2-minute video breaking down one of your five must-have brand strategy essentials.
Brand Strategy
Uncover the wants, needs, and WORDS your audience uses (and your copy needs) by finding the breadcrumbs your readers are leaving for you all over the internet.
Brand Strategy
Sweep your copy to attract and convert the four types of buyers based on their unique buying psychology.
Brand Strategy
Whether you’re zshushing it up or tearing it down, get clear on your website refresh goals and action items for a smooth transition.
Hello, conversions!
copywriting
The ultimate CTA swipe file for your copy bank. Pull this up while you write your website copy, sales pages, and more.
Everything you need to craft magnetic copy for your Home, About, (x3) Services, and Sales pages. Access step-by-step video tutorials and battle-tested copywriting templates instantly.
“How do I write my brand story” is the question with off-the-charts responses.
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What are Power Words? A single word can hold a lot of meaning.
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Imagine this: I’m your dream client and I’ve just landed on your homepage.
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As a former book publishing professional, I’d be remiss not to share the books that have fueled my journey as a creative business owner.
Bookshop.org is "preserving the profound cultural benefits of bookstores even when
readers prefer the convenience of online shopping."
Your purchase is sourced from a local indie bookseller near you and profits go back into the literary community...not a super yacht.
FROM MY NIGHTSTAND TO YOURS…
A percentage of BP profits are donated each year.
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