What Is A Copywriter And Brand Strategist

Business Marketing 101

Brand Strategist [brænd · strat-i-jist]

(n.) someone who provides in-depth marketing expertise, analysis, and solutions to businesses to help them reach business goals and successfully sell their products or services.


Copywriter [kop-ee-rahy-ter]

(n.) someone who writes compelling text in order to market, sell, educate, and/or engage a specific audience.