BRAND STRATEGY – Before our big day you’ll get a pre-session questionnaire to complete so we can both be on the same page and ready to roll! I’ll lead the way with a series of exercises we’ll use to explore your purpose, goals, market, audience, competitors, and determine how to make your brand shine. Afterward, I’ll be hard at work behind the scenes mapping your audience personas to their unique messaging frameworks. I’ll get to the bottom of your voice and tone and compile ready-to-use headlines, taglines, and a brand word bank that will give you the foundation for your website copy.